
Total Wine & More
Various Landing Pages (LP)
As a digital designer at Total Wine & More, crafting assets for web pages that translate to mobile is a major part of the job. That means testing and auditing pages with the e-Commerce Ops team and interfacing with the User Experience and Development teams to understand current site capabilities and changes coming down the pike.
Total Wine & More
Fine & Rare - Digital Catalog
The Fine & Rare print catalog needed to be brought into the modern era. TW&M online sales are strongest on desktop, but mobile site traffic has been on the rise, particularly amongst those with higher spending habits. As such, designers focused on creating a mobile-first experience that provides some of the wine insights (tasting notes, food pairing, etc.) that help to drive wine sales.